This product is the Oxford Ascend Student Resources for Public Relations Writing, third edition.

Oxford Ascend is the home of online resources for higher education students to help them study and succeed.

Each print copy of Public Relations Writing, third edition, comes with a free code that can be activated at www.oxfordascend.com to access the student resources.

Please note: The student resources are not available with the eBook or 6-month eBook rental but can be purchased separately. Oxford Ascend Student Resources can only be accessed online.

These digital resources supplement the text and will further assist you in your studies. They include:

• A digital copy of the Public Relations Toolkit which shows readers how to develop strategic objectives, plan events, write a media releases and prepare a speech
• Interactive multiple-choice questions to assess and extend understanding of key topics across public relations
• Additional case studies provide real-life situations to help readers create a practical plan for using a range of public relations tools
• Additional tool sheets to further outline the different writing styles used across different public relations tools

To access your Public Relations Writing, third edition, Oxford Ascend Student Resources:

1. Go to www.oxfordascend.com
2. Register for an account
3. Activate the code within your account

This code can only be activated once. Once activated, access is valid for the life of the edition.The code is either printed inside the back cover of your textbook or has been sent to you via email if you purchased the student resources separately through oup.com.au.