An Introduction to Public Relations and Communication Management – Further Reading

Below you will find further reading suggestions from selected chapters of An Introduction to Public Relations and Communication Management

 

Broom, G, Cutlip, S & Center, A 2009, Effective Public Relations, 10th edn, Prentice Hall, Englewood Cliffs.

Harris, K 2011, Strategic Public Relations. A Practical Guide to Success, Palgrave Macmillan, Claremont, Sth Yarra.

 

 

02: What is Shaping Public Relations Practice

Lattimore, D, Baskin, O, Heiman, S & Toth, E 2012, Public Relations: The Profession and the Practice, 4th edn, McGraw Hill, New York.

 

 

Baker, S & Martinson, D L 2001, ‘The TARES Test: Five Principles for Ethical Persuasion’, Journal of Mass Media Ethics, 16(2 & 3): 148–75.

Beder, S 2002, Global Spin: The Corporate Assault on Environmentalism, Scribe, Melbourne.

Berger, B K 2005, ‘Power over, Power with, and Power to Relations: Critical Reflections on Public Relations, The Dominant Coalition, and Activism’, Journal of Public Relations Research 17(1): 5–28.

Cheney, G, May, S, & Munshi, D (eds) 2011, The Handbook of Communication Ethics, Routledge, New York.

Bowen, S A 2004, ‘Expansion of Ethics as the Tenth Generic Principle of Public Relations Excellence: A Kantian Theory and Model for Managing Ethical Issues’, Journal of Public Relations Research, 16(1): 65–92.

Edgett, R 2002, ‘Toward an Ethical Framework for Advocacy in Public Relations’, Journal of Public Relations Research, 14(1): 1–26.

Fitzpatrick, K & Gauthier, C 2001, ‘Toward a Professional Responsibility Theory of Public Relations Ethics’, Journal of Mass Media Ethics, 16(2 & 3): 193–212.

Fitzpatrick, K & Bronstein, C 2006, Ethics in Public Relations: Responsible Advocacy, Thousand Oaks, Sage.

Grunig, L, Toth, E & Childers Hon, L 2000, ‘Feminist Values in Public Relations’, Journal of Public Relations Research, 12(1): 49–68.

Leeper, K A 1996, ‘Public Relations Ethics and Communitarianism: A Preliminary Investigation’, Public Relations Review, 22(2): 163–79.

Leeper, R V 1996, ‘Moral Objectivity, Jurgen Habermas’s Discourse Ethics, and Public Relations’, Public Relations Review, 22(2): 133–50.

L’Etang, J 2006, ‘Corporate Responsibility and Public Relations Ethics’, in J L’Etang & M Pieczka (eds), Public Relations: Critical Debates and Contemporary Practice, Routledge, London.

Marsh, C W 2001, ‘Public Relations Ethics: Contrasting Models from the Rhetorics of Plato, Aristotle, and Isocrates’, Journal of Mass Media Ethics, 16(2 & 3): 78–98.

Parsons, P 2008, Ethics in Public Relations: A Guide to Best Practice, Kogan Page, London.

Zimbardo, P 2008, The Lucifer Effect: Understanding How Good People Turn Evil, Random House, New York.

 

 

Brody, E W & Stone, G C 1989, Public Relations Research, Praeger, New York.

Cutlip, S, Center, A & Broom, G 2006, Effective Public Relations, 9th edn, Prentice Hall, Englewood Cliffs.

Daymon, C & Holloway, I 2002, Qualitative Research Methods in Public Relations and Marketing Communications, Routledge, London.

Grunig, J E & Grunig, L A 1989, Public Relations Research Annual, vol. 1, Lawrence Erlbaum, Englewood Cliffs.

Grunig, J E & Grunig, L A 1990, Public Relations Research Annual, vol. 2, Lawrence Erlbaum, Englewood Cliffs.

Owen, J M 2006, Program Evaluation: Forms and Approaches, 3rd edn, Allen and Unwin, Sydney, and Guildford Press, New York.

Patton, M Q 2001, Qualitative Research and Evaluation Methods, 3rd edn, Sage, Thousand Oaks, CA .

Solis, B 2010, Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web, John Wiley & Sons, Hoboken, NJ . 

Solis, B 2011, The End of Business As Usual: Rewire the Way You Work to Succeed in the Consumer Revolution, John Wiley & Sons, Hoboken, NJ .

Solis, B & Breakenridge, D 2009, Putting the Public Back in Public Relations: How Social Media is Reinventing the Aging Business of PR, Pearson Education, Upper Saddle River, NJ .

Stacks, D W 2002, Primer of Public Relations Research, Guildford Press, New York.

Watson, T & Noble, P 2007, Evaluating Public Relations: A Best Practice Guide to Public Relations Planning, Research and Evaluation, 2nd edn, Kogan Page, London.

 

 

Department of the Premier and Cabinet 2002, Consulting Citizens: A Resource Guide, Citizens and Civics Unit, Department of the Premier and Cabinet, Perth.

Department of the Premier and Cabinet 2003, Consulting Citizens: Planning for Success, Citizens and Civics Unit, Department of the Premier and Cabinet, Perth, www.citizenscape.wa.gov.au.

Department of the Premier and Cabinet 2005, Consulting Citizens: Engaging with Aboriginal Western Australians, Citizens and Civics Unit, Department of the Premier and Cabinet, Perth, www.citizenscape.wa.gov.au.

Grunig, J E, Dozier, D M, Ehling, W P, Grunig, L A, Repper, F C & White, J 1992, Excellence in Public Relations and Communication Management, Lawrence Erlbaum, Englewood Cliffs.

Rice, R E & Atkin, C K 2001, Public Communication Campaigns, 3rd edn, Sage, Thousand Oaks.

Sriramesh, K & Vércîc, D (eds) 2003, The Global Public Relations Handbook: Theory, Research and Practice, Lawrence Erlbaum, Englewood Cliffs.

 

 

Balmer, J M T & Greyser, S A 2011, Revealing the Corporation: Perspectives on Identity, Image, Reputation, Corporate Branding and Corporate-Level Marketing, 2nd edn, Routledge, London.

Freeman, R E, Harrison, J S, Wicks, A C, Parmar, B L & de Colle, S 2010, Stakeholder Theory: The State of the Art, Cambridge University Press, New York.

Hatch, M J & Schultz M (eds) 2008, Taking Brand Initiative: How Companies Can Align Strategy, Culture, and Identity Through Corporate Branding, Jossey-Bass, San Francisco.

Melewar, T C (ed.) 2008, Facets of Corporate Identity, Communication and Reputation, Routledge, Abingdon.

 

 

Bowen, A 2001, ‘Crisis Procedures that Stand the Test of Time’, Public Relations Tactics, 8(8): 16.

Cole, B & Cole, S 2006, ‘Good Issues Management is a Key Part of Smart Public Relations’, Westchester County Business Journal, 45(17): 46.

Covello, V T 2004, Effective Risk Communication, Springer, New York.

Downing, J 2007, ‘No Greater Sacrifice: American Airlines Employee Crisis Response to the September 11 Attack’, Journal of Applied Communication Research, 35(4), 350–75.

Fearn-Banks, K 2007, Communications: A Casebook Approach, 3rd edn, Lawrence Erlbaum, Englewood Cliffs.

Fishman, D 2006, ‘Corporate Reputation Takes 3.2 Years to Recover from a Crisis, Finds Burson-Marsteller Market Research’, Business Wire, 1.

Fishman, D 2008, Readings in Crisis Communication, BC Press, Chestnut Hill.

Fishman, D 2009, ‘How Social Media are Changing Crisis Communications—For Better and Worse’, Security Director’s Report, 9(11), 2–5.

Galloway, C & Kwansah-Aidoo, K 2005, Public Relations Issues and Crisis Management, Thomson, Melbourne.

Gladstone, J 2009, ‘Executive decision: Persuading CEO s to Do the Right Thing During a Crisis’, Public Relations Strategist, 15(3), 32–4.

Gonzalez-Herrero, A & Pratt, C B 1996, ‘An Integrated Symmetrical Model for Crisis-Communications Management’, Journal of Public Relations Research, 8(2): 79–105.

Gray, S 2008, ‘Without a Crisis Plan, Your Reputation Could Be at Risk’, Las Vegas Business Press, 25(8): 22.

Guth, D & Marsh, C 2005, Adventures in Public Relations Case Studies and Critical Thinking, Pearson Education, Boston.

Heath, R L 1997, Strategic Issues Management, Sage, Thousand Oaks.

Howell, G & Miller, R 2006, ‘How the Relationship Between the Crisis Life Cycle and Mass Media Content Can Better Inform Crisis Communication’, Prism, 4(1), http://praxis.massey.ac.nz/fileadmin/Praxis/Files/Journal_Files/2006_general/Howell_Miller.pdf, 10 November 2008.

Jacobson, L L D 2009, ‘Understanding Organizational Ethics: How PR Professionals Can Steer a Safe Course’, Public Relations Tactics, 16(9): 21.

Jacques, A 2009, ‘Domino’s Delivers During Crisis’, Public Relations Strategist, 15(3): 6–10.

Johnson, J & Zawawi, C (eds) 2009, Public Relations: Theory and Practice, 2nd edn, Allen & Unwin, Sydney. Jornan-Meier 2011, Our Stages of Highly Effective Crisis Management (Electronic Book).

Kimmel, A J 2004, Rumours and Rumour Control: A Manager’s Guide to Understanding and Combating Rumours, Lawrence Erlbaum, Mahwah.

Langston, R C 2006, ‘Public Relations and the Law: Six Keys to Winning in the Court of Law—And Public Opinion’, Public Relations Tactics, 13(3): 14.

Martinelli, K A & Briggs, W 1998, ‘Integrating Public Relations and Legal Responses During a Crisis: The Case of Odwalla, Inc.’, Public Relations Review, 24(4): 443–60.

Masters, R 2005, ‘Product Tampering: The Public’s Right to Know vs the Need to Catch an Offender’, in C Galloway & K Kwansah-Aidoo (eds), Public Relations Issues and Crisis Management, Thomson Social Science Press, Melbourne.

Mercer, L & Kapcio, P 2006, ‘Internal Communications for the Avian Flu: Anticipating Effects on Lives and Livelihoods,’ Public Relations Tactics, 13(7): 20–1.

O’Brien, T 2009, Crises You Can Plan For: Preparing For The Expected Crisis. Public Relations Journal, 16(4): 14.

Regester, M & Larkin, J 2004, Risk Issues and Crisis Management: A Casebook of Best Practice, 2nd edn, Institute of Public Relations, London.

Rehak, J 2002, ‘The Recall That Started Them All: Tylenol Made a Hero of Johnson & Johnson’, International Herald Tribune, March 23, 15.

Sriramesh, K & Hornaman, L 2006, ‘Public Relations as a Profession: An Analysis of Curricular Content in the United States’, Journal of Creative Communication, 1(2): 155–72.

Ulmer, R R, Seeger, M W & Sellnow, T L 2007, Post-Crisis Communication and Renewal: Expanding the Parameters of Post-Crisis Discourse. Public Relations Review, 33(2): 130.

Weiner, D 2006, ‘Crisis Communications: Managing Corporate Reputation in the Court of Public Opinion’, Ivey Business Journal, 70(4), 1–8.

Xavier, R, Mehta, A & Gregory, A 2006, ‘Evaluation in Use: The Practitioner View of Effective Evaluation’, Prism, 4(2), http://praxis.massey.ac.nz/fileadmin/Praxis/Files/Journal_Files/Evaluation_Issue/XAVIER_ET_AL_ARTICLE.pdf, 6 July.

 

 

Bland, M, Theaker, A & Wragg, D 2005, Effective Media Relations, 3rd edn, Kogan Page, London.

Conley, D 2002, The Daily Miracle: An Introduction to Journalism, 2nd edn, Oxford University Press, Melbourne.

Henderson, D 2006, Making News: A Straight-Shooting Guide to Media Relations, iUniverse Star, Lincoln.

Hess, K & Waller, L 2008, ‘An Exploratory Study of Relationships between Local Government Media Officers and Journalists in Regional Australia’, Asia Pacific Public Relations Journal, 9, www.pria.com.au/journal/categories?id=20.

Howard, C & Mathews, W 2006, On Deadline: Managing Media Relations, Waveland Press, Long Grove, Illinois.

Ingram, M 2012, ‘News as a Process: How Journalism Works in the Age of Twitter’, http://gigaom.com/2011/12/21/news-asa-process-how-journalism-works-in-the-age-of-twitter.

Inside Edge PR 2010, ‘Matt Baron of Inside Edge PR Shares Advice with Public Relations Students of His Alma Mater, The Medill School of Journalism at Northwestern University’, www.youtube.com/watch?v=MJKEKH7hpRw.

Johnston, J 2012, Media Relations. Issues and Strategies, 2nd edn, Allen and Unwin, Crows Nest.

Kennedy, M 2012, ‘7 Simple Yet Common Press Release Mistakes’, www.prdaily.eu/PRD ailyEU /Articles/10763.aspx.

Kruvand, M 2010, ‘Face to Face: How the Cleveland Clinic Managed Media Relations for the First US Face Transplant’, Paper presented at the 2010 AEJM C Convention, August, Denver, www.aejmc.com/?p=1520.

Mahoney, J 2008, Public Relations Writing in Australia, Oxford University Press, Melbourne.

Newsom, D & Haynes, J 2008, Public Relations Writing. Form and Style, 8th edn, Thomson Wadsworth, Belmont.

Pearson, M & Patching, R 2007, ‘Government Media Relations: A “Spin” Through the Literature’, research report, Centre for New Media Research and Education, Bond University, Robina.

Phillips, B 2010, ‘The 10 Best Media Training Quotes Ever’, www.mrmediatraining.com/index.php/2010/12/08/theten-best-media-training-quotes-ever.

Phillips, B 2012, ‘6 Traits Every Media Spokesperson Should Have’, www.prdaily.com/Main/Articles/835afe6e-178d-42a2-b3aa-40232d9d822f.aspx.

PRIA National 2010, ‘Clare Buchanan, Group Public Relations Manager, Woolworths, Discusses Key to Driving Media Coverage’, www.youtube.com/watch?v=c85Et78wlZE.

Searle, J 1995, The Construction of Social Reality, Free Press, New York.

Sebastian, M 2012, ‘Watch: A Terrible Way to Pitch to Journalists’, www.prdaily.com/Main/Articles/11693.aspx.

Shapiro, M 2012, ‘Six Tips for an Effective Online Press Room’, http://econsultancy.com/uk/blog/9514-how-to-create-anonline-press-room-for-your-business.

Simmons, P 2006, ‘Loath to Admit: Pressures on Ethical Disclosure of News Release Sources’, Paper presented at the AEJM C Convention, August, San Francisco.

Stewart, S 2004, Media Training 101: A Guide to Meeting the Press, Wiley, Hoboken.

Supa, D & Zoch L 2012, ‘Seeking an Updated Understanding of the Public Relations–Journalist Relationship in the Age of Social Media’, Paper presented at the 2012 AEJM C Convention, 9–12 August, Chicago, www.aejmc.org/home/2012/04/pr-2012-abstracts.

Van hook, S 2000, ‘All About Public Relations’, http://aboutpublicrelations.net/blrather.htm.

Young, R, Willis, E, Stemmie, J & Rodgers, S 2011, ‘Localisation of Public Health News Releases for Publication in Community Newspapers’, Paper presented at the 2011 AEJM C Convention, August, St Louis, www.aejmc.com/home/2011/06/pr-2011-abstracts.